Mower’s media relations campaign for The Arthritis Foundation has been shortlisted for a prestigious PR Daily 2024 Nonprofit Communications Award. The awards program honors the messaging, creativity and dedication behind the year’s most impactful nonprofit communications campaigns. Mower’s work for the Foundation is a finalist in the Advocacy/Awareness Campaign category.
“We focus on building enduring and authentic connections between brands and their audiences,” said Trish Nugent, Mower’s SVP and Head of Public Relations & Public Affairs. “We’re honored that our work resonated with PR Daily as deeply as it did with The Arthritis Foundation and those it serves.”
The winners of the PR Daily Nonprofit Communications Awards will be announced on Sept. 27 in New York. For a full list of finalists, click here, and find details about Mower’s campaign below.
Campaign: The Arthritis Foundation aimed to increase awareness among arthritis patients and caregivers. To commemorate the Foundation’s 75th anniversary and reinforce their commitment to supporting those affected by arthritis, we orchestrated a nationwide campaign that illuminated over 50 iconic buildings and monuments across 22 states in their signature green.