This article previously appeared in Hotel Business Review on June 17, 2…
Mower’s New York City office offers full-service marketing communications in collaboration with our nine-office network. We also provide nationally recognized expertise in luxury hospitality and travel, as well as real estate, wellness, wine and spirits, and luxury goods.
The Manhattan office is also the hub of Mower’s Travel & Tourism specialty. In an era of unprecedented competition, our full-service marketing agency applies a wealth of experience and sharply honed instincts to lead the travel brands we represent — hotels, resorts, spas, tour operators, casinos, cruise lines, airlines and destinations around the world — to the front of the pack.
Over the years, our integrated marketing agency has bolstered some of the world’s most legendary organizations — Four Seasons Hotels and Resorts, Rolex, Singapore Airlines, and FAO Schwarz among countless others. We continue to transform brands with a full complement of traditional, direct and digital marketing and PR services, from winning social media campaigns to expert PR strategy, website development and reputation management.
While we recognize that it’s always five o’clock somewhere, when our office chat turns to wine, spirits and beer, we’re more likely crafting a winning marketing strategy than making plans for a post-work drink.
Our expert PR and marketing team has introduced, refined and supported brands from Chopin Vodka and Diamond Standard Vodka to Seagram’s Escapes and Labatt with brand building campaigns, product launches, major events, and strategic social media campaigns. We have organized top-tier media for Vinexpo Bordeaux, the world’s leading wine and spirits expo, and, in 2018, premiered its North American counterpart, Vinexpo New York. In addition, we have put the spotlight on New York State’s excellent Rieslings for the Finger Lakes Wine Alliance.
Mower also has directed public relations and marketing for influential restaurants and bars where wine programming and partnerships are front and center. Among them: Herons at The Umstead Hotel and Spa (Cary, N.C.), and elements restaurant and jade bar at Sanctuary on Camelback Mountain Resort & Spa (Scottsdale). In addition, we launched several successful co-marketing promotions with the three-Michelin-starred Jean-Georges in New York City.