PNC – Advertising
B2C , Financial
Over the course of the PNC* relationship, the work focused on small and mid-market businesses, including numerous product and service campaigns.
The team tapped into the insight that money needs to work for you. And when you’re a small or mid-market business, everyday opportunities rely on smart cash flow.
PNC knows how important cash flow options are for businesses to reach their goals. So, the creative featured business owners with industry-specific messaging that spoke to how PNC offers solutions to take advantage of everyday untapped opportunities such as accelerating receivables and managing payments.
YOY increase in
SMBMQL leads
YOY increase
in traffic to
Cash Flow
Landing Page
increase in SMB & Enterprise
traffic to local
branches
*Work for this client was done by current Mower strategists and creatives when they were at a previous agency.
Hey! Our name is pronounced Mōw-rrr, like this thing I’m pushing.