Independent, employee-owned agency Mower has secured its spot as a top B2B marketing powerhouse, ranking #8 among the 29 largest U.S. B2B marketing agencies in B2B Marketing’s 2025 Benchmarking Report. Mower also captured the #5 spot in the Brand Specialist category, which recognizes agencies offering branding as a core service.
The U.S. Agencies Benchmarking Report is a ranking table that determines the largest U.S. B2B agencies based on gross income in their most recently disclosed financial year and 2024 U.S. employee headcount. The report is intended to serve as a comprehensive guide for client-side B2B marketers looking to find the right agency partner. It also provides analysis of the agency marketplace and surveys agencies to better understand how they are adapting in the most recent financial year.
“Mower has a proven reputation for helping brands tell compelling stories that cut through the noise with clarity and purpose,” said Geoff Thomas, Senior VP and Growth Strategy Director at Mower. “Our work is rooted in human insight and blends bold creativity with data-driven intelligence to craft B2B marketing that connects, resonates, and delivers real business impact. Being recognized once again by B2B Marketing not only validates the impact we’re making for our clients, but also reinforces Mower’s position as a leading force in B2B marketing.”
Established in 2004, B2B Marketing is now the number one go-to resource for B2B marketers across the globe, serving as a professional community where all B2B marketers can easily communicate with like-minded industry peers.
Download the full 2025 U.S. Agencies Benchmarking Report here.