Cogdell Spencer Inc. (NYSE: CSA), the nation’s most integrated healthcare facilities company, has chosen Eric Mower and Associates (EMA) as its marketing communications agency of record.
“We were initially looking for an agency that would help us only with Web design, but EMA went above and beyond to bring us a total marketing solution,” said Bill Peel, executive vice president of Cogdell Spencer. “We realized that EMA’s interactive capabilities, as well as its experience in healthcare markets, meant we’d receive the same kind of integrated solutions we take pride in offering our clients.”
EMA will help Cogdell Spencer refine its brand positioning and develop national marketing and communications programs. Online marketing will be the focal point of the campaign. EMA’s Pump Digital & Direct group has a particular specialty in nurturing leads and turning inquiries into relationships faster.
“Cogdell Spencer offers clients a complete portfolio of services in healthcare facilities, and we’re excited to take the same approach to their marketing program,” said Matt Ferguson, the senior partner who heads EMA’s Charlotte office.
To learn more about Cogdell Spencer Inc. and its subsidiaries, please visit www.cogdellspencer.com.