Sensus: Corporate Website
Powering a manufacturer’s new brand promise
At 150 years old, Sensus was ready to shed its legacy as a meter manufacturer and pivot toward intelligent infrastructure solutions that empower utilities across the world to bring a “smart city” to life. We took the company’s outdated, product-focused website and created a new site with a global point of view that connects Sensus customers, prospects, and channel partners to solutions that help them serve their communities in a better way. Brief videos on topics from smart energy to communication networks position Sensus as a trustworthy partner and a thought leader. Infused with a bold style and optimistic energy, the new website tells the story that “when we reach together, we all reach farther.”
Optimizing the user experience
We placed a heavy focus on responsive design and maximizing screen real estate across a wide range of devices.
Key brand as friend driver: advising
Sensus’ new solutions-oriented website provides a rich library of resources to help utilities do more with their infrastructure. White papers, interactive demos and videos on topics from smart energy to communication networks position Sensus as a trustworthy partner and thought leader to its customers across the globe.
CLIENT:
Sensus
PROJECT:
Corporate Website
SPECIALTY:
Energy + Sustainability
SERVICES UTILIZED:
Data Analytics, Digital + Direct