PROMO Magazine recently ranked Eric Mower and Associates (EMA) number eight among the top retail agencies in the United States. The retail award is a new spotlight category for PROMO this year. EMA also ranked number 30 out of the top 100 U.S. promotion agencies in PROMO’s annual Top 100 list, jumping up six spots from 2008.
“We’re thrilled to have grown our brand promotion practice over the years, creating work that is recognized as among the best in the country,” said Doug Bean, managing partner, Eric Mower and Associates. “Every day our clients bring us unique challenges to help them better connect with consumers at retail, and it’s our job to create game-changing marketing solutions for them.”
EMA’s retail expertise on behalf of clients such as Fisher-Price, Mattel, ClosetMaid, Remington, Bojangles’, Transitions Lenses and others propelled the agency into the forefront of PROMO’s eyes in the retail category. EMA’s retail specialty also is profiled by the magazine in the June/July issue of Chief Marketer. The PROMO Top 100 ranking highlights each agency’s 2008 net revenue, two-year growth, number of years in business and key contacts. Read the profile on EMA here.
"This ranking is truly a reflection on the collaboration of our extremely talented staff across our multiple offices", Bean added.
EMA has gained positive “rankings” ground in its other practice areas as well. The agency recently jumped 13 spots in Adweek’s annual “Top 100 Agencies” ranking to place 61 out of the top 100 major advertising firms in the nation, the agency’s highest position to date. In May 2009, PRWeek ranked EMA’s Public Relations and Public Affairs Group number 34 out of the top 156 PR firms in the country, up 11 spots from 2008.
For more than 40 years, Eric Mower and Associates has grown consistently, expanding to seven offices along the East Coast this past year. Most recently, the agency established its very first West Coast presence by opening a service office in Los Angeles. In 2008 alone, EMA grew through combinations with Clarke Advertising and Public Relations, Mark Russell and Associates, and Sawchuk Brown Associates, increasing its online, digital and public relations and public affairs capabilities.