Syracuse, NY — Eric Mower + Associates, one of the nation’s leading independent marketing firms serving clients across the U.S., was named a Silver Award winner in the 2017 Summit Creative Award® competition for its creative work for FirstEnergy.
One of more than 5,000 submissions from 24 countries, FirstEnergy’s “The Switch is On” campaign – concepted and executed by EMA – won the Silver Award in the integrated campaign – consumer category.
“We’re honored to receive a Silver Summit Creative Award,” said Stephanie Crockett, senior vice president, managing director and leader of EMA’s Energy + Sustainability specialty. “FirstEnergy is an amazing partner, and their commitment to clean energy and sustainability – which is reflected in the campaign – is incredibly valuable for the customers and communities they serve. We’re very proud of “The Switch is On” campaign and elated that our work is being celebrated by our clients and the industry.”
The Summit Creative Award (SCA) recognizes and celebrates the creative achievements of small and medium sized advertising agencies worldwide with annual billings under $30 million. Celebrating its 23rd year, the SCA has firmly established itself as the premier arbiter of creative excellence for firms of this size and has become a coveted honor.
“Winning a Summit Creative Award is a significant accomplishment in one’s career. With vetted judges, tough judging criteria, two-phase blind judging processes, and strict bylaws limiting winners, only deserving entries receive recognition.” Said Jocelyn Luciano, Executive Director for the Summit International Awards (SIA). “The creative work this year was outstanding. Watching the judges debate the details of individual entries in the run-off for the tops spots was inspiring.”