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EMA Wins Five Awards at National Business-To-Business Marketing Competition

Eric Mower and Associates was recently honored with five Pro-Comm awards at the 32nd Annual Pro-Comm Awards Competition, hosted by the Business Marketing Association.

An EMA-created total communications program for client Kodak won Best of Division honors in the “Total Communications Program” over $200,000. Additional awards include:

– Award of Excellence – Ad Campaigns, three- or four-color under $200,000 – FedEx Services

– Award of Excellence – Ad Campaigns, three- or four-color over $200,000 – Nucor

– Award of Excellence – Special Promotions – FedEx Services

– Award of Excellence – Lead Generation Programs – GlobalSpec

Pro-Comm recognizes work produced for clients who have the foresight and understanding to direct superior communications and by agencies that demonstrate the ability to transform ideas into effective results. Now in its 33rd year, Pro-Comm is considered one of the advertising industry’s premier award programs, drawing hundreds of entries annually from business-to-business (B2B) marketing agencies, and clients from across the United States.

“With increasing competition each year, our clients need us to create more relevant and personal connections between their brands and customers, said,” said John Favalo, managing partner of Eric Mower and Associates’ Group B2B practice. “Our success this year exemplified the synthesis of traditional and leading edge, of emotional and rational, of business marketing and consumer. And of course, great vision on our clients’ parts.”

The Business Marketing Association serves the professional and educational development interests of business-to-business marketers and their partner suppliers. Headquartered in Chicago, the organization supports 22 chapters in major business centers throughout the U.S. and has membership in Canada and Europe. For more information, visit www.marketing.org.

About Mower

Mower is a digitally integrated independent marketing, advertising and public relations agency with professionals in New York City, Atlanta, Boston, Charlotte, N.C., Cincinnati, and Buffalo, Rochester, Albany and Syracuse, N.Y. Mower delivers strategic insights and counsel, digital solutions, smart creative and award-winning results to clients in a wide range of industries and service sectors. It has earned top industry accolades from Clio, Cannes and ANA B2 awards and is the only full-service agency ranked in Ad Age, B2B Marketing, PRWeek and Chief Marketer. Mower is part of two global agency networks—thenetworkone and IPREX—as well as the 4A’s.