Eric Mower and Associates (EMA) recently promoted Sandra L. Gingerich to Senior Partner with its Buffalo office. In her new role, Gingerich serves as a member of EMA’s executive management team, consults with clients and directs agency teams in developing and implementing strategic marketing programs.
“Beyond Sandy’s client work, this promotion recognizes her superb team leadership and mentoring skills,” said Eric Mower, Chairman and Chief Executive Officer of EMA. “She skillfully develops junior staff and brings a calm and pragmatic problem-solving style to even the most challenging situations. Her professionalism is a model for all.”
Most recently serving as a Director of Client Services at EMA, Gingerich joined the agency in 1991 and was instrumental in growing the Buffalo office through her marketing communications work for clients such as Fisher-Price, Mattel Inc., MeadwestVaco, Kohler Co., HSBC Bank, and Univera Healthcare. Gingerich’s strong retail background, strategic planning capabilities and knowledge of retail trends provides clients with expert counsel and a diversified approach to brand promotion.
A resident of Marilla, N.Y., Gingerich attended Syracuse University and the University at Buffalo and holds a degree from the State University of New York at Alfred.
Gingerich and her husband, Paul Grunzweig, are the owners of the Marilla Country Store. She also serves on the Board of Directors for the SPCA Serving Erie County.