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EMA Launches New ‘Crisis Ready’ Website

Eric Mower and Associates has launched a new microsite for its Reputation Management Services group. At www.mower.com/crisisready, visitors can find ideas and information specific to their crisis and reputation management needs, as well as ways to contact EMA’s senior crisis counselors.

The Crisis Ready microsite highlights EMA’s crisis counseling experience, crisis team and key training programs. It also houses a library of relevant articles and special reports written by EMA’s experts.

EMA’s Reputation Management Services group, which is part of the agency’s Public Relations and Public Affairs practice, provides strategic and tactical support to companies and organizations in danger of being damaged by controversy, conflict or crisis. It also provides media training, crisis training and community affairs training. During the last 25 years, EMA has handled hundreds of crisis engagements encompassing a wide scope of situations, ranging from advocacy group attacks and lawsuits to business continuity and workplace violence.

In addition to crisis and reputation management, EMA’s Public Relations and Public Affairs group specializes in business-to-business and consumer public relations, public affairs, issue management and social branding.

PRWeek, a leading industry trade publication, ranked EMA #30 out of the top PR firms in the country in 2010. Earlier this year, the publication also named EMA a finalist for “Agency of the Year” Award in the small PR agency category.

About Mower

Mower is a digitally integrated independent marketing, advertising and public relations agency with professionals in New York City, Atlanta, Boston, Charlotte, N.C., Cincinnati, and Buffalo, Rochester, Albany and Syracuse, N.Y. Mower delivers strategic insights and counsel, digital solutions, smart creative and award-winning results to clients in a wide range of industries and service sectors. It has earned top industry accolades from Clio, Cannes and ANA B2 awards and is the only full-service agency ranked in Ad Age, B2B Marketing, PRWeek and Chief Marketer. Mower is part of two global agency networks—thenetworkone and IPREX—as well as the 4A’s.