Eric Mower and Associates (EMA) recently welcomed Jeannette Estevez Adelman to its Sarasota office as an account supervisor.
In her role, Adelman is responsible for day-to-day client management for advertising accounts, using her 12 years of consumer marketing experience to translate market research and consumer insights into actionable strategies.
Adelman, a first generation Cuban-American who is fluent in Spanish, has coordinated Hispanic grassroots and outreach marketing campaigns for companies and organizations including Sonny’s Bar-BQ, Outback Steakhouse and the American Association of Retired Persons (AARP).
“With Jeannette’s marketing background, she is certainly a wonderful addition to the agency and a valuable asset to our clients,” says Patricia Courtois, EMA Partner, Sarasota office.
Prior to joining EMA, Adelman’s agency work included marketing and promotions for companies such as Lee Roy Selmon’s, The American Society for the Prevention of Cruelty to Animals (ASPCA), The Shops at Wiregrass and Forest City. During this time, she helped develop, manage and execute major advertising marketing campaigns, which involved TV, print, outdoor media and other collateral pieces.
Originally from Chicago, Adelman is a resident of Tampa and a graduate of the University of South Florida, with a bachelor’s degree in communications.