9 steps to top-notch content marketing

To be successful with content marketing, it’s crucial to have a synchronized plan that’s tailored to your company’s goals.
Our content marketing ebook outlines all the steps you’ll need to:
- Perform a content audit
- Clean your marketing database
- Know more about your audience
- Create buyer personas
- Take personas on the customer journey
- Align internal resources
- Develop an editorial calendar
- Activate your strategy
- Measure results