At Mower’s Energy & Sustainability group, we uncover and unleash insights that move, motivate and actually make a difference. All of our insights are grounded in solid research, a little blue-sky thinking, and lots and lots of real-world experience. We know that marketing, advertising and public relations that proves a utility really can be the heart, not the cart will trigger homeowners to embrace a sustainable product or practice. We can articulate the ROI of energy efficiency to CEOs. We understand the early adopters and laggards — what worries them, what motivates them and what can turn them into passionate advocates and trusted friends.