The old axiom that it takes years to build a positive reputation and just minutes to destroy one is truer today than ever. News today travels at warp speed ... as do rumors and misinformation. When the urgent reality of a crisis, a controversy or any form of bad news strikes your organization, EMA's Reputation Management Services group stands ready to help you protect your greatest asset — your good name and the public's trust in it.

When a crisis strikes, in most cases it is not the triggering incident that inflicts lasting damage. Studies indicate that the organization's response during the first few hours of an event ultimately determines how the public views it. Failure to respond and communicate rapidly and honestly during the opening hours can be very costly, particularly when measured by stakeholders' loss of trust.

We are a battlefield-tested consultancy that senior executives turn to when facing critical incidents that can destroy important business and partner relationships and irrevocably damage brands and reputations.

Since 1980, we have successfully handled hundreds of crisis and negative news engagements, while also providing media and crisis training programs to the private and public sectors seeking preemptive preparedness.

EMA Reputation Management Services group also offers:

• Crisis communications planning
• Crisis risk assessments
• Early Warning Systems development
• Streamlined preparedness planning

Our Reputation Management client list is strictly confidential. If you are interested in our work and want specific citations of our services and experience, please contact us directly.