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Related Posts
Expectant expectations?
A recent survey issued by our own EMA New Moms group has generated a lot of national conversation around the topic of expectant …Full Story
Mother’s Day findings may shock first-time expectant dads.
According to a recent study conducted by the EMA New Moms specialty group, nearly 60% of first-time pregnant moms expect to receive a …Full Story
Holiday Shopping: New Moms with a New Perspective
This time of year, most of our attention is on the holidays – finding that perfect gift, wrapping presents, making time for holiday …Full Story
Unwed Mothers: Untap the Marketing Potential of this Rising Trend
In Demographic Trends that are Changing Key Consumer Segments, The Futures Company recently noted a compelling trend: the rapid rise in unmarried women choosing …Full Story
What new moms want
Though Mother’s Day may have come and gone, one study lends some insight into what new moms really want on her special day …Full Story
Mom’s to-do list means marketing opportunities (for you)
This blog post from Maria Bailey, CEO of BSM Media and author of numerous books on marketing to moms got our attention. Ms. …Full Story
New moms are the real job creators
An article published January 26,2012 by AdAge.com provides a snapshot of the critical role millennials will play in driving the economic recovery. We were …Full Story
Designing stores with a new mom in mind.
Imagine the anxiety. Amanda has just finished her shopping at Target or Walmart or her local grocery store. She’s loaded her bags into …Full Story
11,000 women enter into motherhood tomorrow
Their collective voice and purchasing power is strong and they have some serious shopping to do. Fortunately, nobody knows new moms like EMA. …Full Story
