SYRACUSE, NY
ktripodi at mower dot com
As creative director for Group B2B, Kevin is involved in the development of all creative work produced in EMA’s Syracuse office. He has experience in a wide scope of business-to-business categories — semiconductor to construction, medical to transportation, graphic arts to electrical — and has worked with such clients as:
BA, School of Visual and Performing Arts, Syracuse University
Member, Syracuse Ad Club
Multiple ADDY Awards, American Advertising Federation
Multiple Pro-Comm Awards, Business Marketing Association
Multiple Globe Awards, Marketing Agencies Association Worldwide
Multiple Creativity Magazine Awards
"I'm an art director who appreciates words and the interplay between words and visuals. I love the unusual or surprising twist on one or both that engages the viewer—your customer. Not to win awards, not for selfish reasons, but to present a benefit in a unique way and to help you achieve your goals—build brand, change perceptions, sell more products or services. Creating something cool for the sake of cool is easy, creating something cool that is effective is the real challenge, especially in the B-to-B arena, where measurable results are the measure of our success."