As Director of EMA Insight, Dave helps clients achieve lasting returns in their customer relationships. He is focused on quickly identifying customer/prospect attitudes, behaviors and perceptions, then accelerating desired behavior changes by creating conversations that enhance customer loyalty and speed up desired purchase behaviors. Dave has helped premier brands in healthcare, technology, home improvement, education, consumer packaged goods and hospitality/tourism attract, nurture and retain their most valuable customers. With more than 20 years of experience and expertise in behavioral, direct and relationship marketing, Dave has benefited such clients as:
- Motorola
- FedEx Kinko's
- Sallie Mae
- McNeil Consumer Healthcare
- Schering-Plough
- Glaxo SmithKline
- Roche
- American Heart Association
- Blue Cross Blue Shield of Rhode Island
- Johnson & Johnson
Education
BA, University of Alaska, Anchorage
What it all means to you...
"It's not about what you're selling; it's about what your customers are buying. More importantly, it's about how your customers decide what they're buying. Our ability to quickly identify customer/prospect attitudes, behaviors and perceptions, then accelerate desired behavior changes by creating individually tailored conversations, helps our clients achieve lasting returns in their customer relationships. We're excited to leverage our unique blend of behavioral science and one-to-one conversation technology to help you exceed your relationship marketing goals."